The pandemic fundamentally shifted how we work, communicate and relate to one another as Humans. It also signaled the birth of practical AI.
The Handbook for Post-Covid Communication is a prescriptive guidebook for effective messaging in the corporate space.
It is part graphic novel, part practical, business advice grounded in theory, and designed to be read on a smartphone.
The Handbook leaves us with a few new terms – the CSO (the CEO’s new BFF), H2H Outreach, Micromessaging… and leaves us with the Six Rocks to hold on to.
Less than 100 pages, it can be read entirely on a smartphone and offers a mix of practical advice, grounded research and advice based on actual workplace experience.
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